I was asked to create some illustrations to promote an elf trail competition in Shrewsbury town for the run-up to Christmas. Shrewsbury BID asked for designs to go on the large advertising totems, a leaflet advertising the trail and an illustration on the same theme for their annual 'letter to Father Christmas' postcard.
The brief was to illustrate little elves causing mischief around the town and small businesses in Shrewsbury.
A closer look at the elf illustrations: